Salon Business Coach

Daniel Mora Ayala

Daniel Mora Ayala

Daniel Mora Ayala is a hair colorist, extensions specialist, and educator who helps stylists create that “expensive” kind of dimension—tones that read clean in real life, not just on camera. Based in Pasadena at Onyx on Madison (the salon he co-founded), Daniel is known for detailed, balanced color work and the kind of service experience that feels calm, intentional, and client-first.

His education story is rooted in momentum: self-taught and self-made, he’s spent years refining techniques that translate across hair types and goals, then turned around and taught those methods to other stylists around the world. When the industry hit pause in 2020, it sharpened his vision—he wanted a space where artists could grow (with real support) and clients could exhale while getting exceptional hair. Onyx on Madison was the answer.

Today, Daniel’s work spans major brand stages and behind-the-chair innovation—from serving as a Wella Professionals ambassador to collaborating on extension solutions built for speed and consistency. If your color feels “almost there,” Daniel’s the coach who gets it over the line—beautiful, believable, and repeatable.

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