{"id":2369,"date":"2011-11-21T15:44:57","date_gmt":"2011-11-21T23:44:57","guid":{"rendered":"http:\/\/salonmonster.com\/blog\/?p=2369"},"modified":"2012-01-04T16:56:41","modified_gmt":"2012-01-05T00:56:41","slug":"salon-business-check-up","status":"publish","type":"post","link":"https:\/\/salonmonster.com\/blog\/salon-business-check-up\/","title":{"rendered":"Salon Business Check-Up"},"content":{"rendered":"<p><a href=\"http:\/\/salonmonster.com\/blog\/wp-content\/uploads\/2011\/11\/marion.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-2374\" title=\"marion\" src=\"http:\/\/salonmonster.com\/blog\/wp-content\/uploads\/2011\/11\/marion.jpg\" alt=\"\" width=\"300\" height=\"300\" srcset=\"https:\/\/salonmonster.com\/blog\/wp-content\/uploads\/2011\/11\/marion.jpg 300w, https:\/\/salonmonster.com\/blog\/wp-content\/uploads\/2011\/11\/marion-150x150.jpg 150w, https:\/\/salonmonster.com\/blog\/wp-content\/uploads\/2011\/11\/marion-299x299.jpg 299w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a><\/p>\n<p>The year is almost over, so it&#8217;s time to do a salon check up and see where you are at as far as your numbers are concerned.<\/p>\n<p>Theoretically, we should all be checking those each month, however, the reality is that many of us get busy and put those reports aside to look at later.\u00a0 You just can&#8217;t afford to get to the end of the year and discover you have been losing money and those projections and goals you set almost a year ago are a fairytale!<\/p>\n<p>Pull out your business plan, or whatever you used to set your goals and start to take a good look at them.\u00a0 (Shame on you if you don\u2019t have written goals and projections &#8211; If you don&#8217;t know where you want to go, the chances are you won&#8217;t get there!)<\/p>\n<p style=\"text-align: left;\">These are the numbers you should have on your projections sheets:<\/p>\n<ul>\n<li style=\"text-align: left;\">Overall service income<\/li>\n<li style=\"text-align: left;\">Overall retail income<\/li>\n<li style=\"text-align: left;\">Percentage of retail to service<\/li>\n<li style=\"text-align: left;\">Average number of clients per day\/week\/month<\/li>\n<li style=\"text-align: left;\">Average service ticket per client<\/li>\n<li style=\"text-align: left;\">Average retail ticket per client<\/li>\n<li style=\"text-align: left;\">Rebooking percentage<\/li>\n<li style=\"text-align: left;\">Productivity level &#8211; (Hours available &#8211; hours booked)<\/li>\n<li style=\"text-align: left;\">Client retention rate<\/li>\n<li style=\"text-align: left;\">Staff retention<\/li>\n<\/ul>\n<p>At the end of this month you should be at 75% of your goals, great work if you are higher.\u00a0 Also look at your salon expenses &#8211; are they on line with what you budgeted?\u00a0 Has anything taken a huge jump or a significant decline?<\/p>\n<p>Now you need to take a look at your individual stylists numbers as far as the above list is concerned.\u00a0 Are they reaching the goals you set together?<\/p>\n<p>Whether you are on track or not, you need to have your next staff meeting visit those goals and the current numbers.\u00a0 Let you staff know where they have done a great job and to keep up the great work.\u00a0 Offer a reward for those who exceed their goals and plan a party if the whole salon exceeds those annual figures.<\/p>\n<p>If you are behind, take a good look at what has to be done in order to reach your annual figures.\u00a0 Simply telling your team to do a better job or to work harder does not work.\u00a0 Make sure you give them specifics on what needs to be done, then make sure they have the tools and the coaching from you to help them to get there.\u00a0 If they need to pick up the retail, teach them how to introduce retail to their clients and follow through the service to the exit consultation to close the sale.\u00a0 If your productivity level is down, brainstorm with your staff to increase the number of clients coming through your doors.\u00a0 What percentage of your clients are being retained or rebooked?\u00a0 Those are hugely important numbers.\u00a0 Show your stylists how to rebook their clients successfully and take a good look at the service skills that are needed to keep your clients returning to you.\u00a0 If your service ticket is low, have a meeting on adding services by up-selling to your clients.<\/p>\n<p>Ideally, you should know all of this on a monthly basis, but if not then now&#8217;s the time!\u00a0 Pull out those plans and get working and get on track to have your most successful year.<\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: left;\"><a href=\"http:\/\/www.salonbizessentials.com\/\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-full wp-image-2383\" title=\"salon-biz\" src=\"http:\/\/salonmonster.com\/blog\/wp-content\/uploads\/2011\/11\/salon-biz.jpg\" alt=\"\" width=\"293\" height=\"60\" \/><\/a>\u00a0<em>Marion Shaw is a salon business coach and consultant with\u00a0<\/em><em>\u00a0<a href=\"http:\/\/www.salonbizessentials.com\/\" target=\"_blank\">Salon Biz Essentials<\/a> and owner of Busy Bus Publications. Also check\u00a0<\/em><em>her out on<em><em>\u00a0<a href=\"http:\/\/www.facebook.com\/salonexpert\" target=\"_blank\">Facebook<\/a>.<\/em>\u00a0\u00a0<\/em>\u00a0<em>\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0<\/em>\u00a0\u00a0<\/em><\/p>\n<p style=\"text-align: justify;\"><em><br \/>\n<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The year is almost over, so it&#8217;s time to do a salon check up and see where you are at as far as your numbers are concerned. Theoretically, we should all be checking those each month, however, the reality is that many of us get busy and put those reports aside to look at later.\u00a0 &#8230; <a title=\"Salon Business Check-Up\" class=\"read-more\" href=\"https:\/\/salonmonster.com\/blog\/salon-business-check-up\/\" aria-label=\"Read more about Salon Business Check-Up\">Read more<\/a><\/p>\n","protected":false},"author":6,"featured_media":2374,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4,206,80,341,79,254,1],"tags":[],"class_list":["post-2369","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business","category-education","category-marketing","category-salonbizessentials","category-statistics","category-tips","category-uncategorized","generate-columns","tablet-grid-50","mobile-grid-100","grid-parent","grid-50"],"_links":{"self":[{"href":"https:\/\/salonmonster.com\/blog\/wp-json\/wp\/v2\/posts\/2369","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/salonmonster.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/salonmonster.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/salonmonster.com\/blog\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/salonmonster.com\/blog\/wp-json\/wp\/v2\/comments?post=2369"}],"version-history":[{"count":24,"href":"https:\/\/salonmonster.com\/blog\/wp-json\/wp\/v2\/posts\/2369\/revisions"}],"predecessor-version":[{"id":2906,"href":"https:\/\/salonmonster.com\/blog\/wp-json\/wp\/v2\/posts\/2369\/revisions\/2906"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/salonmonster.com\/blog\/wp-json\/wp\/v2\/media\/2374"}],"wp:attachment":[{"href":"https:\/\/salonmonster.com\/blog\/wp-json\/wp\/v2\/media?parent=2369"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/salonmonster.com\/blog\/wp-json\/wp\/v2\/categories?post=2369"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/salonmonster.com\/blog\/wp-json\/wp\/v2\/tags?post=2369"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}