Evo, from Australia, has a refreshing approach to their hair products. Their marketing campaign, created by Mash, plays up the unrealistic claims some hair companies make about their products.
Mash also created amazing product packaging for Evo’s sales reps. They used vintage cases and screenprinted on the Evo design and pimped out the inside of the cases. Great re use of a vintage product plus they look super stylish when approaching exising and potential buyers.
Check out more of the Evo philosphy and their cheeky product design at:
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